Key Takeaways

  • Ere Perez is a popular clean beauty brand among supermodels.
  • Founded in 2002, it focuses on non-toxic, cruelty-free cosmetics.
  • Products feature plant-based ingredients and multifunctional uses.
  • Recently showcased at Miami Swim Week as an official makeup partner.

Supermodel Endorsements

The Australian clean beauty brand Ere Perez has gained significant attention in the fashion world. Recently, it received a nod from Gisele Bündchen’s makeup artist and was featured on Ellie Thumann, a model from Sports Illustrated Swimsuit. The brand also played a key role at Miami Swim Week, where it was the official makeup partner, showcasing its products on various runway models.

Founder’s Vision

When Ere Perez launched her namesake line in 2002, her goal was clear: to create non-toxic, cruelty-free cosmetics inspired by her Mexican heritage. Over two decades later, she continues to deliver on that promise with popular plant-based products, including the Jojoba Eye Pencil, which was used by Jenna Anton for Bündchen’s recent Garnier campaign.

Celebrity-Approved Products

Here are some standout products from Ere Perez that have received celebrity approval:

Jojoba Eye Pencil

This versatile pencil is a favorite among makeup artists and retails for $37.00.

Carrot Colour Pot

Jessica Alba has featured this all-in-one product in her Instagram videos. It works as a blush, eyeshadow, and lipstick, enriched with carrot seed oil and avocado oil for hydration. Price: $31.00.

Avocado Waterproof Mascara

Marketed as the world’s first vegan mascara, this formula includes avocado oil to promote lash growth while providing a glossy finish. Price: $46.00.

Beetroot Cheek & Lip Tint

This best-selling tint serves as both a cheek and lip product, promising long-lasting wear. Price: $46.00.

Coco Crayon

A lip and cheek crayon available in 11 shades, offering a more subtle color option. Price: $42.00.

Oat Milk Foundation

This award-winning foundation combines vegan ingredients like oat milk and vitamin E for a natural finish. Price: $65.00.